Written By: Gouri Ghosh

The Indian sports industry is witnessing an unprecedented bounce, which is for a rising middle class with growing interest in fitness, a rise in the size of sports audiences. From cricket to football, and even new sports like badminton and kabaddi, enthusiasm for India's sports is at a record high. This enthusiasm has increased beyond the playground, making an attractive market for sports gear franchisees. A Sports gear franchise is becoming a hot trade opportunity due to increasing demand for high-quality athletic apparel, equipment and accessories. The increasing number of enthusiastic, amateur athletes and fitness-conscious individuals in sports makes the region mature for this.

 Top Sports Gear Franchise in India

The Indian sports gear market is observing rapid growth, increasing fitness consciousness, increase in sports participation and fuel in detail of ethnic trends. Investing in sports gear franchises provides a great opportunity to take advantage of the brand recognition and customer trust when tapping in the high-desired area.

This section highlights the major international and Indian sports gear brands that offer attractive franchise opportunities in India.

A. International Sports Gear Brand in India

The International Sports Brand has been a major force in the Indian market due to its better quality, advanced technology and global brand appeal. These companies have a strong reputation, which helps to create loyalty to the brand, and they offer a wide range of products to meet various sports and fitness needs. They also support their franchisees with marketing, training and inventory management. Let's go in more detail about each of these brands:

1. Fabspport (Indian brand)

Market status:

Fabsport is an Indian sports brand that is growing rapidly in popularity. The brand is known for customized sports gear, teamwear and performance costumes. It mainly targets schools, colleges and sports academies, catering for the cheap and customized requirements of teams.

Why choose Fabsport?

Strength and Quality:

 Fabsport offers high quality teamwear designed for schools, colleges and sports academies at affordable prices. This makes a great option for customers on a budget, which is important in price-sensitive markets.

Opportunity of franchise:

At least moderate investment:

 Fabsport is the first time an attractive franchise for franchisees as it requires minimal investment. The brand provides a low obstruction for admission compared to other premium global brands.

2. Adidas

Market status:

Adidas is a premium global sports brand, which is widely recognized for its high quality sports shoes, costumes and accessories. The brand enjoys a strong market appearance, especially in India, where it has a loyal customer base.

Why choose Adidas?

brand equity:Adidas has a strong brand recognition with a loyal following in India. The relationship with high quality, premium sports gear makes it a brand for serious sports enthusiasts.

Miscellaneous product range:Adidas offers a wide range of products, including shoes, football gear, gym costumes, and casual games. It appeals for a wide range of consumers, from diverse portfolio athletes to casual fitness lovers.

Opportunity of franchise:

High investment:While Adidas requires significant investment, it provides premium returns due to its high pricing and brand recognition.

Comprehensive support:Franchisees benefit from marketing assistance, training and inventory management, which ensure smooth operation and development.

3. Nike

Market status:Nike is a global leader in sports shoes, apparel and accessories. The brand is synonymous with innovation and performance-operated technology, making it a top option for athletes and enthusiasts of fitness.

Why choose Nike?

technological innovation:Nike is known for its advanced sports techniques, such as Air Max, Zoomx and Flyknit Innovation. These products are designed to improve performance and increase comfort, making them highly popular among athletes.

Opportunity of franchise:

Higher Investment and High Returns:Nike requires a high capital investment, but it provides premium returns due to its strong brand recognition and high product pricing.

Ideal for metro cities and high-travel places:Nike products appeal to high-end markets and urban fitness hubs, making it ideal for metro cities and high-foot locations.

4. Puma

Market status:Puma is a major international brand in the sports and athleisure segment, known for combining high performance games with fashionable designs.

Why choose Puma Sports Gear Franchise?

Display and fashion mix: The Puma provides a unique mixture of performance-powered games and fashionable athleisure, appealing to the young, style conscious consumers.

Opportunity of franchise:

Medium for high investment:The brand requires moderate for high investment, but it provides premium products that appeal to fashion-conscious consumers.

strong support: Puma's franchise benefits from brand-operated marketing campaigns, training and retail expansion support, ensuring continuous development and profitability.

5. Under armor

Market status: Under Armor is a relatively new but high-demonstration Sportswear brand that is receiving traction among serious athletes in India.

Why choose under armor?

Performance Gear: The brand focuses on compression, performance gear and training apparel, making it a brand for athletes and enthusiasts of fitness.

Opportunity of franchise:

• High investment for top markets:The under armor requires a premium investment, but provides strong returns for enthusiasts of serious fitness due to their niche appeal.
• Ideal for urban fitness hub:The brand is best suited for high-end urban markets, where it can appeal to the growing base of fitness-conscious consumers.

B. leading Indian sports gear brand

While international brands may have global recognition, Indian sports gear brands are creating waves by offering cheap products, better with local consumer needs and building a strong national appearance. The leading Indian sports gear brands here are deeply monitored:

1. Hrx by Hrithik Roshan

Market status:

HRX is a celebrity-endorsed brand, established by Hrithik Roshan, one of the most popular film stars of India. This fitness and athralizure brand fulfills a fashion-conscious yet active audience. It combines the appeal of high-fashion and performance-oriented sports, which firmly resonates with modern consumers who want to look good while staying fit.

Why choose HRX?

Fashion Meet Function:HRX stands out by combining fashion and functionality. It is perfect for gym-goers and people who want to wear comfortable, stylish athlecker to exercise and casual wear. The brand's versatile fabrics can easily transition from workout wear to everyday outfits, making it popular among millennium and young professionals.

Opportunity of franchise:

Low investment barrier: Compared to global brands such as nike or adidas, HRX provides a low investment entry point. It makes an attractive option for new entrepreneurs or those who want to start their first franchise.

2. Nivia Sports

Market status:

Nivia Sports is one of the most reliable sports brands in India, which is famous for its inexpensive, high quality sports equipment. Brand specializes in gear for popular sports like football, basketball and cricket. With a long appearance in the Indian market, Nivia is a domestic name for enthusiasts of the game.

Why choose Nivia?

Official Suppliers for National Teams and League: Nivia is an official supplier of sports equipment for Indian national teams and many major leagues. This enhances the reliability and visibility of the brand, which makes it a reliable name in sports gear, especially in football, basketball and cricket communities.

3. Shiv Naresh

Market status:

Shiva Naresh is a prominent Indian sports gear manufacturer who has been a reliable supplier for sports teams, academies and professional athletes. The brand has created a strong reputation for its durable, high -performing products.

Why choose Shiva King?

Reliable by Indian athletes: Shiva King is widely really trusted by Indian athletes in many sports, thanks to its high quality products and strong focus on durability and performance. The brand relationship with professional athletes helps to create reliability and confidence among consumers.

Opportunity of franchise:

Best suitable for wholesale retailers and distributors: The Shiva King wholesale game is a great choice for retailers or distributors, who want to meet a large number of customers and institutions such as schools and academies, which require sports in bulk.

Ideal for team sports and institutional sales: This brand is particularly effective in the team's sports and institutional sales (eg, schools, universities and sports academies). This makes Shiva King an ideal partner for franchisees in high -demanded areas of team kit and training gear.

Top Sports Gear franchise Trends in india 2025

1. Adaptation and privatization

 Consumers, especially young generations, want products that reflect their personality. Sports gear is no longer about the function - it is also about personal expression.

2. Digital shopping experiences

 Online shopping has become ideal, but stable product listing is no longer enough. With progress in technology, consumers now expect an immersive, interactive experience.

3. Focus on women's game gear

 Women's games are growing in India - from cricket to running and fitness communities. However, most gears are traditionally designed for men, underlining women.

4. Game Gear Membership Services

 Subscription model - popular with entertainment and fashion - now entering the sports gear market. It provides an appeal of feature, strength and regular fresh gear.

5. Hybrid retail model

 Consumers now expect flexibility - they want online shopping facilities to be combined with the reliability and experience of physical shops. Hybrid models bridge this difference.

Conclusion:

India's sports and fitness industry is developing, which creates important opportunities for sports gear franchisees.

If you are emotional about both sports and business, it can be a powerful, rewarding venture. By selecting the right franchise, evaluating support systems and product ranges, and aligning with emerging trends such as omnichannel retail, top markets and rural expansion, you keep yourself in position for long-term success.

Are you thinking of a specific franchise or location? I can help analyze the breakdown of investment or create a business strategy to suit your goals. Would you like to dive into it?

Disclaimer: The brands mentioned in this blog are the recommendations provided by the author. FranchiseBAZAR does not claim to work with these brands / represent them / or are associated with them in any manner. Investors and prospective franchisees are to do their own due diligence before investing in any franchise business at their own risk and discretion. FranchiseBAZAR or its Directors disclaim any liability or risks arising out of any transactions that may take place due to the information provided in this blog.