Written By: Gouri Ghosh

It is a good decision to start a menswear franchise in India 2026. The menswear market is booming. More people are spending money on branded apparel. Demand is emerging rapidly in tier-2 and tier-3 cities. Young professionals and increasing incomes are fueling this demand.

So, why go for a franchise and not create your own apparel brand? The reason is easy. A menswear franchise in India provides you with instant brand authority. The customers already trust the brand name. You also have ready supply chains, national marketing, and complete business support.

With your own brand, you have to start from the beginning. That is a high risk and a great investment of time and money. You start earning with a proven concept that works.

Top 10 menswear franchise opportunities in India 2026

Raymond – The Legacy Powerhouse

Raymond is a 90-year-old company famous for high-quality fabrics, suits, and formal wear. It blends tradition with contemporary styles, and hence, is a preferred destination for professionals nationwide.

Investment Cost: ₹50–70 lakhs; franchise fee ₹5–10 lakhs.

News & Industry Updates:

• Increased recently in tier-2 towns and shopping malls.
• Committed to ready-to-wear collections for young consumers.
• Segment: Premium formal wear and fabrics.
• Profitability / ROI: ROI within 2–3 years; high in metro cities.

USP:

• Trusted brand for decades
• Premium positioning and quality
• High customer loyalty

Why Best for 2026: As branded formalwear demand increases, Raymond provides tested returns and solid brand recall to investors.

Allen Solly – The Youth Magnet

Allen Solly is popular for casual-formal "Friday dressing." It caters to young professionals and fashion-aware consumers. The brand blends fashion with comfort for contemporary workplaces.

Investment Cost: ₹35–50 lakhs; franchise fee ₹3–5 lakhs.

News & Industry Updates:

• Quick growth in tier-2 and tier-3 cities
• New store formats appealing to youth markets
• Segment: Casual and semi-formal men's wear.
• Profitability / ROI: ROI of approximately 2 years; high foot traffic potential.

USP:

• Trend-led collections
• Youth-oriented and fashion-forward
• Strong urban pull

Why Best for 2026: Ideal for young professional  and increasing fashion consciousness.

Peter England – Low-Cost Fashion Leader

 Peter England is among India's most affordable menswear brands. It splits style with price for all ages.

Investment Cost: ₹25–40 lakhs; franchise fee ₹2–4 lakhs.

News & Industry Updates:

• Expanding in smaller cities
• Strong marketing campaigns to attract first-time buyers
• Segment: Affordable formal and casual wear.
• Profitability / ROI: Quick ROI 1.5–2 years; high sales volume.

USP:

• Affordable and stylish
• Wide mass appeal
• Consistent demand

Why Best for 2026: High demand for affordable menswear in smaller cities ,ensures fast returns.

Manyavar – The Wedding Wear King

Manyavar rules ethnic and wedding apparel. Well-known for celebratory wear, it is a popular choice for festivals and other special events.

Investment Cost: ₹40–60 lakhs; franchise fee ₹5–8 lakhs.

News & Industry Updates:

• Launching 50+ outlets in mid-tier cities
• Highly established online presence and wedding campaigns
• Segment: Ethnic, wedding, and festive apparel.
• Profitability / ROI: High seasonal profits; ROI 2 years.

USP:

• Wedding wear leader
• Premium margins
• Seasonal demand spiktes

Why Best for 2026: Weddings and festive holidays will continue to generate high sales, making it best for investors. 

Louis Philippe – Premium Menswear Icon

Louis Philippe is a premium formal and semi-formal brand. It's a favorite among working professionals looking for premium wear.

Investment Cost: ₹50–75 lakhs; franchise fee ₹5–10 lakhs.

News & Industry Updates:

• Increasing number of flagship stores in metro cities
• Opening new premium collections for corporate customers
• Segment: Premium formal and smart-casual.
• Profitability / ROI: ROI 2–3 years; high margin per sale.

USP:

• Aspirational and premium brand
• Elite clientele appeal
• High-quality fabrics and designs

Why Best for 2026: Louis Philippe offers strong growth and premium returns.

Van Heusen – The Modern Classic

Van Heusen combine contemporary styles with formal classics. It is stylish in corporate towns and IT centers. The company provides formal and smart-casual clothing for professionals. Excellent menswear franchise India 2026 choice for investors.

Investment Cost: ₹40–60 lakhs; franchise fee ₹5–8 lakhs.

News & Industry Updates:

• Launched tech-enabled stores and integration of online shopping.
• Expanding in metros and high-street areas.
• Segment: Formal and smart-casual wear.
• Profitability / ROI: ROI of about 2 years; consistent sales in metro cities.

USP:

• Well-balanced product line: formal, semi-formal, casual
• Corporate-friendly designs
• Strong urban presence

Why Best for 2026: Strong corporate demand guarantees steady profits, making it one of the best menswear franchise India 2026 options.

Wrangler – The Denim Specialist

Wrangler is an international denim company famous for rugged casualwear. Favored by youth as well as college students, it is a mens wear brand franchise leader for casual fashion.

Investment Cost: ₹30–45 lakhs; franchise fee ₹2–4 lakhs.

News & Industry Updates:

• Association with lifestyle stores and online platforms.
• Rolling out new denim ranges for young consumers.
• Segment: Denim and casual wear.
• Profitability / ROI: ROI approximately 2 years; good growth in college towns and urban youth markets.

USP:

• Youth-oriented and exploratory
• Influential denim brand reputation
• Current casual fashion trends

Why Best for 2026: Increasing casual denim and youth fashion demand makes Wrangler a good menswear franchise India 2026 prospect.

Denzfox – The Emerging Challenger

Denzfox is an upcoming Indian menswear brand taking rapid strides. It is a fashionable and affordable clothing for young professionals. An economical menswear franchise India opportunity.

Investment Cost: ₹15–25 lakhs; franchise fee ₹1–2 lakhs.

News & Industry Updates:

• Rapid expansion in tier-2 and tier-3 cities.
• Active online promotional campaigns.
• Segment: Affordable casual and formal wear.
• Profitability / ROI: ROI around 1.5–2 years; high growth potential.

USP:

• Competitive pricing
• Fashionable and innovative designs
• Fast expansion model

Why Best for 2026: Minimal investment and high demand within small cities make it one of the best menswear franchise India 2026 cost-effective options.

Liverpool – The Global Trendsetter

 Liverpool is a global menswear brand with expansion in Indian malls and high streets. Provides fashionable and versatile collections. A high-end menswear franchise India 2026 option.

Investment Cost: ₹45–65 lakhs; franchise fee ₹4–6 lakhs.

News & Industry Updates

• Opening new stores in metro cities.
• Focus on trendy casual and semi-formal collections.
• Segment: Trendy casual and semi-formal wear.
• Profitability / ROI: ROI around 2–3 years; best in metro locations.

USP:

• Trendy and versatile collections
• Global fashion appeal
• Premium brand positioning

Why Best for 2026: Rising demand for international-style fashion in metros makes Liverpool a top menswear franchise India 2026 pick.

Park Avenue 

Park Avenue is a high-end formalwear label from the Raymond Group. Trusted by professionals, it is a tried-and-tested menswear franchise India 2026 option.

Investment: ₹40–60 lakhs; franchise charge ₹5–8 lakhs.

News & Industry Updates:

• Growing number of stores in corporate-dominated cities and upscale malls.
• New formalwear collection launches.
• Segment: High-end corporate and formal wear.
• Profitability / ROI: ROI within 2 years; consistent revenue stream.

USP:

• Slim, stylish formalwear
• Strong brand credibility
• Trusted by professionals

Why Best for 2026: Consistent sales from corporate customers render it one of the most suitable menswear franchise India 2026 opportunities for investors.

 Menswear Franchise Investment Snapshot 

Here’s a side-by-side snapshot of the top clothing brand franchises in India 2026:

Future Trends in Men's Fashion Retail 2026 

The Indian menswear market is about to experience thrilling revolutions:

• Digital shopping – Styling powered by AI, AR try-on, and customized suggestions
• Omni-channel expansion – Smooth amalgamation of offline and online channels.
• Sustainable fashion – Green materials and ethical fashion will appeal to more customers.

Conclusion

The top menswear franchise India 2026 will vary based on your budget, location, and target market. For the economy segment, Peter England and Denzfox are excellent options. They have low investment and fast returns.

For the luxury segment, Louis Philippe, Raymond, and Park Avenue are perfect. These brands appeal to high-value clients and provide high margins.

If your target is wedding and ethnic wear, Manyavar is the best bet. It has strong seasonal demand and great profitability.

Allen Solly and Wrangler best suit youth-oriented fashion. They attract young professionals, students, particularly in urban and college markets.

For a global fashion flavor, the best choice is Liverpool. It is trendy, versatile, and fashion collections with international appeal.

Disclaimer: The brands mentioned in this blog are the recommendations provided by the author. FranchiseBAZAR does not claim to work with these brands / represent them / or are associated with them in any manner. Investors and prospective franchisees are to do their own due diligence before investing in any franchise business at their own risk and discretion. FranchiseBAZAR or its Directors disclaim any liability or risks arising out of any transactions that may take place due to the information provided in this blog.