Written By: Smita B

The organic product industry has experienced steady growth in the market in recent years. The reason behind this evolution is consumer awareness as they focus on maintaining a healthy lifestyle without damaging the environment. Hence, the demand for organic products is propelling in various categories such as food, household, apreals, beauty, etc.

There are very few players who are playing in this organic business category to serve the consumer with their sustainable and wholesome products. The Organic World has introduced a successful platform, especially for organic products in the form of retail stores in Bengaluru.

The brand has not stopped yet as it wants to promote its organic goodness mission all over the country. Hence they are offering The Organic World Franchise business opportunity to serve the Indian population with chemical-free, pesticide-free, biodegradable, and 100% natural products.

If you have the same vision and are looking for organic business ideas then The Organic World franchise is the best suitable opportunity for you to kickstart your own business.

Why The Organic World Franchise?

The Organic World stepped into this market in 2017 and started its retail organic store in Bengaluru where it provided a platform for brands who have the same vision as them. This successful venture of The Organic World chain has now expanded into 17 stores around various parts of Bengaluru with its franchise business opportunity.

Now they plan to cater to the consumers in various parts of India through its promising The Organic World franchise. The Organic World brand has gained the trust of consumers in a very short period. Here are a few aspects of the brand that indicate its brand value:

• The brand is based on noble intentions to deploy healthy and eco-friendly products to the consumers. 
• All the available category products are certified by the government.
• In a short amount of time, 17 franchise stores in one city along with online availability.
• Collaboration with 180+ suppliers includes local brands, small and medium entrepreneurs, and women entrepreneurs who support and promote organic product mission.
• Presenting 2000+ organic products of multiple categories under one roof. For instance, food, grocery, bakery, beverage, personal care, beauty, wellness and so on.
• Organic products are availed at affordable price points for every consumer.
• Encouraging farmers to pursue pesticides & chemical-free farming operations, supporting and guiding the small-scale organic goods producers by launching their products in franchise stores.
• Allowing only biodegradable products in other categories like sanitary napkins, baby diapers, hair combs, toothbrushes made of bamboo, cosmetics, etc. to reduce plastic pollution.

The Organic World Franchise Business Model

Also Read: The Organic world expands personal care and hygiene range.

Steps To Start The Organic World Franchise

Understand The Brand Market

Before starting any further with the franchise business research the market you want to land in. Get in-depth knowledge of overall “The Organic World” brands, products, prices, competitors, etc. from the market itself.

Complete Reasech of Franchise Agreement

Thoroughly check the franchise agreement i.e. investments, franchise fees, terms and conditions, etc. Connect with the franchise manager to get more clarity about the franchise agreement and external support. I.e. store setup, operational strategies, employee training, inventory, and other essential aspects.

Take Assistance of Franchise Consultants

Hire a franchise consultant if you are unable to research the franchisor's offerings, expectations, and demands. A franchise consultant will guide you to make the right decision at the primary stage before investing your valuable fortune.

Make Financial Plan

Craft a strategic plan for franchise investment. Incorporate all the financial aspects into it, for instance, investment in-store setup, inventory, franchise fees, marketing and advertisement spending, etc. Execute your franchise business model according to this financial plan.

Choose Right Location

Study the location where you want to start your Organic World franchise store and find out the potential of the location to attract the target consumer. Choose more relevant locations to gain more traffic from organic product users.

Apply for Franchise

Apply for The Organic World franchise after tracking all the essential aspects mentioned above. Conduct all the exercises that the brand is asking for diligently i.e. interviews, sight review, genuine personal and professional information submission for profile review, etc. And wait for the application acceptance.

Take Advantage Of Brand’s Training And Support Channels

After acceptance of the franchise application, make good coordination with the brand support and training team. Attend the various training programs, and incorporate the brand’s marketing strategies and resources to scale your franchise business.

Set Up A Store

The Organic World company’s team will assist you in setting up your store with its expert design team. They will guide you through the whole store structure, interiors, furniture, lights, etc.

Plan Store Opening

Take assistance from the brand’s marketing team to advertise your franchise store on local and digital platforms before the store opening. Organize a grand opening ceremony to create awareness about your store and to grab the attention of your tangent audience.

Keep Track Of Your Business Operations

Any business needs to have a proper grip on its overall business operations to succeed in the future. For instance, staff, sales, inventories, customer relationships, finances, and so on.

Scale Your Franchise Business

Although the brand franchise has its permanent consumer base, plan more activities to attract more consumers to your store with print advertisements, digital media, community programs, discounts, etc. It will be useful to promote your store and scale on a larger level.

Conclusion

The steadily thriving organic industry has the potential to compete with conventional brands. However, the organic industry needs to be acknowledged by a larger target audience to reach the level of conventional brands. To do so this organic industry has to work on encouraging the production of organic products and let them enter the market on a large scale.

The Organic World brand has taken the initiative to do this with its The Organic World franchise business idea. Where they are offering its retail store franchise to entrepreneurs across the country who have the zest to scale the franchise business to the next level.

In this article, we have shared an overview of The Organic World's brand vision and mission. Along with that we have also shared its franchise business model for aspirants who are willing to step into a noble organic business industry with Organic World’s franchise business.

The steps narrated in this article will guide you throughout your The Organic World franchise starting journey.

To get more details about the Organic World brand franchise visit us at FranchiseBazar.

FAQ’s

Q.1. What is The Organic World?

The Organic World company is a retail franchise that offers 100% organic, natural, and eco-friendly products in various categories to its consumers through online and offline (franchise store) modes. The categories are fruits and vegetables, grocery, household essentials, baby essentials, beauty, personal category, health, and many others. are availed at very The Organic World franchise stores

Q.2. Is it worth to by organic products?

Global warming has been the biggest concern for all of us as the excessive usage of harmful chemicals, and pesticides in farming as well as the usage of non-biodegradable products, etc. is making global warming conditions worse. Apart from this, it is also affecting our health and well-being. However, these problems can be controlled by changing our lifestyle with 100% organic, natural, and eco-friendly products. The application of an organic lifestyle will work like the best of both worlds for us where we can support our environment and our healthy lifestyle too.

Disclaimer: The brands mentioned in this blog are the recommendations provided by the author. FranchiseBAZAR does not claim to work with these brands / represent them / or are associated with them in any manner. Investors and prospective franchisees are to do their own due diligence before investing in any franchise business at their own risk and discretion. FranchiseBAZAR or its Directors disclaim any liability or risks arising out of any transactions that may take place due to the information provided in this blog.