Beverage Franchise Opportunities to Expand with Amul
Amul to sell its merchandise in its milk parlours across India. We all know how popular Amul is. This brand is known for its brand value and the customer satisfaction it has provided over the years.Amul India 3.0, the third edition, is a unique take on 50 years of India's history, the highs and lows, through the eyes of the adorable little Amul poppet. The Amul girl has reached beyond the topical ads on newspapers with the company mulling over launch of merchandise based on her.Amul takes a decision in the next 2-3 months, a range of items ranging from key rings to fridge magnets and polka dot frocks may be sold over its 8,000 Amul milk parlours across the country. The company's managers have already said that they will try to come up with merchandise based around Amul butter girl. We will take a final decision on this in next 2-3 months.The company can bring many merchandise like key rings, cups and frocks. The company can sell these merchandise through our over 8,000 milk parlours across the country.
Why Amul?
Amul India 3.0, the third edition, is a unique take on 50 years of India's history, the highs and lows, through the eyes of the adorable little Amul poppet. The company is covering topical grounds and popular incidents from the contemporary context, this is the all new, comprehensively revised and updated edition.
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